RSS 2.0 specification – Google Merchant Center
RSS 2.0 specification This document provides guidelines for the creation of an XML product data feed in the RSS 2.0 format. We’ve linked standard attributes to their respective sections in…
Google Shopping Feed Guide (2022) – Ultimate Guide
Google Shopping feed is a file consisting of a list of items that uses various attributes that help in defining each one of the listed items in a unique way.…
Long-tail Keywords: What They Are and How to Get Search Traffic From Them
People often say that long-tail keywords are easier to rank for and convert better. But is this actually true? It depends. There are two different types of long-tail keywords, and some…
How to Configure Magento 2 Robots.txt file? – Mageplaza
As you know, configuring robot.txt is important to any website that is working on a site’s SEO. Particularly, when you configure the sitemap to allow search engines to index your store, it is necessary to…
How to Create Buyer Personas That Are Scary Accurate | WordStream
Creating buyer personas is one of the best ways you can get inside your ideal customers’ head and really understand who they are, and how to sell to them. Source:…
Goal Talk Podcast Episode 4: Identifying Your Perfect Customer Persona | WordStream
In this week’s episode of the Goal Talk Podcast, host Mikayla Wyman talks with Director of Product Marketing Erik Mansur about the importance of customer personas and how to create…
Complete guide to Google Search Console – Search Engine Watch Search Engine Watch
Complete overivew of what Google Search Console is, what it does for your site, how to use it, and what you need to get started taking advantage of it today…
Shopping Cart Feature Comparison Chart for Magento, Oscommerce, Zen Cart, X-Cart and nopCommerce
Shopping Cart Feature Comparison Chart for Magento, Oscommerce, Zen Cart, X-Cart and nopCommerce | Magento-Exchange